Shot Up North

Each year the Association of Photographers creates an exhibition showcasing the best work of photographers based in the north of England and Scotland. They required something equally creative for the marketing and promotional material.

Solution

The invitation to the private view fulfilled the brief perfectly; the inspired use of a pastiche of Polaroid film. The catalogue, with a front cover that utilised heat sensitive inks revealing sections of images when handled, was mailed in a bespoke slipcase. An award-winning project.