EN Magazine

Brief

EN, the magazine for entrepreneurs, required a total redesign to give the magazine standout in the highly competitive business sector. As well as appealing to the business community, there was a requirement to attract high profile entrepreneurs to feature in each month’s cover story

Solution

We created a highly distinctive styling that gave the magazine a powerful “entrepreneur focus” to generate maximum reader interest and an incentive for entrepreneurs to participate. The minamalist design was carried through the publication to create a dynamic, fast paced editorial feel.

Results

The stylish design enabled the magazine to secure well known entrepreneurs for their cover story each month.This in turn increased advertising revenue by 20% in the twelve month following the relaunch.